Director Sales CIS, Dubai, UAE

This job is OPEN to APPLY for ALL Nationalities, unless otherwise specified.

We need a Director Sales CIS

Purpose & Overall Relevance for the Organization:
  • To ensure profitable market share, net sales and margin growth across the CIS market, overseeing Wholesale Key Accounts, Brick & Mortar and DPC channels while respecting the image of the adidas brand.
  • To lead the CIS sales organization in identifying, developing and executing strategies that drive sustainable, profitable growth across Wholesale KA B&M and DPC, in line with Market and Global priorities.

Key Responsibilities:
  • To develop and implement the overall CIS sales strategy across Wholesale Key Accounts, B&M and DPC based on Global and Market strategies, securing alignment and sign-off from VP Wholesale EMC.
  • To deliver the best possible Net Sales and Margin results across the market by setting clear targets, tracking performance, managing risks and converting new business opportunities across KA B&M and DPC.
  • To ensure the CIS organization applies adidas standards, commercial discipline and best practices consistently across Wholesale KA, B&M and DPC.
  • To review, challenge and sign off Strategic Account Plans, Account Marketing Plans and DPC growth plans proposed by the team.
  • To lead negotiation and enforcement of adidas trade terms
  • To oversee cross-channel commercial execution for the CIS market, ensuring consistent marketplace planning, sell-through focus and consumer-right distribution across KA B&M and DPC.
  • To establish the right organizational framework for the CIS sales team in line with the Global organizational blueprint and evolving market needs.
  • To staff most suitable persons in direct report positions in alignment with VP wholesale and Director Human Resources
  • To lead the team and foster performance culture within their team
  • To manage and nurture key relationships with customers
  • To develop, train and retain key talents
  • To manage all reports as an integrated team by setting team objectives, targets and guidelines
  • To ensure smooth cooperation of all direct reports along all interfaces
  • To measure progress on defined KPIs
  • To monitor all reports
  • To monitor and report on customers and competitors sell-through and activities, and propose/initiate/take actions
  • To provide realistic plans and forecasts on customers performances

Key Relationships:
  • Global: Centre of Excellence (CoE) Wholesale
  • Market: Brands, Customer Service, Sales Coordination, Business Development, HR, Controlling, Planning, Logistics.

Knowledge, Skills and Abilities:
  • Senior sales leader with proven track record of successfully managing Wholesale Key Accounts, B&M and/or DPC businesses across complex multi-market environments.
  • High analytical skills for strategy development, business planning Decision planning
  • Strong interpersonal skills: Strong leadership skills with proven track record of leading teams, Very good communications and negotiating abilities as well as high presentation, relationship management and facilitation skills
  • High degree of commercial and business acumen knowledge (e.g. sales, trade marketing, finance and controlling)
  • Strong decision taking and determination and shows high initiative and pragmatism to the business.
  • Russian language capability would be considered an added value given the CIS market scope.

Requisite Education and Experience / Minimum Qualifications:
  • University degree in business with Marketing and Sales focus
  • Minimum 8 years of sales experience within large sales organisations, ideally in apparel/fashion/shoes or FMCG, with strong exposure to Wholesale KA, B&M and/or DPC business models
  • At least 5 years’ experience of people and operational management
  • Exposure: Sports, Marketing, Supply Chain
  • IT skills: Advanced MS Office Skills

AT ADIDAS WE HAVE A WINNING CULTURE. BUT TO WIN, PHYSICAL POWER IS NOT ENOUGH. JUST LIKE ATHLETES OUR EMPLOYEES NEED MENTAL STRENGTH IN THEIR GAME. WE FOSTER THE ATHLETE’S MINDSET THROUGH A SET OF BEHAVIORS THAT WE WANT TO ENABLE AND DEVELOP IN OUR PEOPLE AND THAT ARE AT THE CORE OF OUR UNIQUE COMPANY CULTURE: THIS IS HOW WE WIN WHILE PLAYING FAIR.

  • COURAGE: Speak up when you see an opportunity; step up when you see a need..
  • OWNERSHIP: Pick up the ball. Be proactive, take responsibility and follow-through.
  • INNOVATION: Elevate to win. Be curious, test and learn new and better ways of doing things.
  • TEAMPLAY: Win together. Work collaboratively and cultivate a shared mindset.
  • INTEGRITY: Play by the rules. Hold yourself and others accountable to our company’s standards.
  • RESPECT: Value all players. Display empathy, be inclusive and show dignity to all.


At adidas, we strongly believe that embedding diversity, equity, and inclusion (DEI) into our culture and talent processes gives our employees a sense of belonging and our brand a real competitive advantage.

– Culture Starts With People, It Starts With You –

By recruiting talent and developing our people to reflect the rich diversity of our consumers and communities, we foster a culture of inclusion that engages our employees and authentically connects our brand with our consumers.

Job Title: Director Sales CIS

Brand:
Location: Dubai
TEAM: Sales
State: Duba
Country/Region: AE
Contract Type: Full time
Number: 549849
Date: Sep 17, 2026

DETAILS TO REGISTER FOR THIS JOB:

Make Sure Your CV is ATS-friendly.


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Applicant Tracking System Incorrect Parsing

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