Full Name: Ramzi El Zein
E-Mail Address: ramzi.elzein@gmail.com
Mobile Number: +966 540353215
Current Location - City/Country: Jeddah / KSA
Sector : Construction / Architecture / Design & Build / Fit out Contracting / Furniture Supply.
Job Designation (Current): CEO
Job Designation (Wanted): CEO MD CM PD GM C-Suite SPM
Main Skill Set/Expertise: General Management , Project director, Design & Build , Fit out , FF&E expert , Architecture , ID
Total Experience in Number of Years: 28
Highest Degree/Diploma/Certification: Bachelor of Architecture
Nationality: Swedish
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RAMZI EL ZEIN
Address: Basateen Village, Villa E 89, Pr. Sultan St., Jeddah, KSA
Contact No: +966 540353215 / 557840912 / 126943921 (Ext: 289)
Email: ramzi.elzein@gmail.com, ramzi.elzein@insignia-in.com
TOP MANAGEMENT: Construction / Architecture / Design & Build / Fit out Contracting / Furniture Supply.
PROFILE SNAPSHOT
Accomplished and result focused senior management professional with over two decades of experience in setting up and managing companies from scratch specialized in turn key projects (execution of interior fit out works and supply of furniture) for the Private, Public, Medical, Hospitality and Educational Sectors in diverse roles across the organizational hierarchy. Exploring challenging senior managerial assignments with a professionally managed organization.
PROFESSIONAL SYNOPSIS
• Demonstrated expertise in setting up dealerships with furniture and building materials manufacturers from Sweden, Italy, Spain, UK, Poland, Turkey and China amongst others for medium to mega projects.
• Impacting corporate presence by representing the organization in International furniture and building materials fairs in Milano, Cologne, Istanbul, China, Stockholm, Barcelona, London and Chicago.
• Core expertise in development and implementation of strategic initiatives aimed at enhancement of market shares and revenues. Proven ability in devising marketing / pricing strategy and commercial launch of new products and services and rendering product management support for existing products and services.
• Adroit in developing and maintaining productive business relationship with key decision makers across existing client and prospect organizations for identifying and developing new business opportunities.
• Subject matter expertise in product lifecycle management, which involves various phases starting with market research, customer requirements assessment, and product structuring, followed by product deployment and post-implementation support, with major focus on attaining complete client satisfaction.
• Result-oriented leader and team player with team building and performance management skills, analytical and problem solver, pioneering internal and external communications; and ability to train, supervise, support, develop and guide talents.
CORE SKILLS
• Strategy Planning and Implementation
• Partnership Management
• P and L Accountability
• Business Development
• Procurement and Sourcing
• Contract Negotiations
• Resource Optimization
• Budgeting and Cost Control
• Research and Data Analysis
• Continuous Service Improvement
• Customer Service Delivery
• New Market Development
• Affiliate Marketing Programs
• Stakeholder Interests’ Retention
• Strategic Partnership Agreements
• Business Revenue Expansion
• Key Accounts Management
• Regional Sales Management
• Client Relationship Management
• Conflict Resolutions
• Leadership and Team Management
PROFESSIONAL EXPOSURE
CEO
Insignia, Jeddah and Riyadh - KSA (Jan 2014 till date)
Highlights
• Successfully set up the organization in Jeddah and Riyadh during 2014. Generated turnover of SR 10 Million during 2014 then raised it to SR 30 Million during 2015.
Job Profile
• Involved in setting up the company from scratch and recruiting resources for managing operations across Jeddah and Riyadh in compliance to various statutory regulations.
• Spearheaded team efforts in sourcing and finalizing dealership agreements with furniture and building material manufacturers as well as real estate companies.
• Develop rapport with existing clients and prospects for identifying and developing business opportunities.
• Optimize resource utilization and streamline processes for enhancing operational efficiency and departmental profitability. Highlight critical issues to the Chairman for implementing effective remedial measures.
• Follow up with various support teams in ensuring compliance to project delivery schedules and other SLA (Service Level Agreement ) parameters across assigned project phases
• Manage day-to-day administrative aspects of the organization in compliance to organizational policies aimed at enhancing client satisfaction by rendering superior quality service.
• Evaluate and present various status reports at senior management reviews for realigning business strategies to changing market dynamics and other related factors.
Major Projects
1. Shaker Group regional office (Jeddah and Khobar )
2. Shaker Group Head office (Riyadh)
3. LG showroom (Jeddah)
4. Solidere International (Jeddah)
5. Sale Co. / STC (Jeddah)
6. Johnson and Johnson Consumer office (Jeddah)
7. Johnson and Johnson Medical office (Jeddah)
8. Pladis - holding company of Ulker, Godiva and Mcvitties (Jeddah)
9. Effat College’s Central Management Building (Jeddah)
10. BASF (Jeddah)
11. Arrow foods (Jeddah)
12. Al Khabeer Capital (Jeddah)
13. SMATT Headquarters (Jeddah)
14. IFFCO Headquarters ( Jeddah )
Managing Partner, Dec 2007 – Oct 2013
General Manager, Feb 1999 – Dec 2007
KPS, Jeddah, Riyadh and Khobar - KSA (Feb 1999 – Oct 2013)
Highlights
• Set up the organization in the Kingdom of Saudi Arabia and subsequently become Managing Partner (owning 20% share) for consistently accomplishing business and operational targets.
Job Profile
• Spearheaded team efforts in setting up the organization in Saudi Arabia encompassing Jeddah, Riyadh and Khobar to deal with fit out and supply of furniture projects.
• Developed rapport with local real estate agencies, prominent businessmen, professional local and Multi – National companies for effectively closing identified business deals.
• Enhanced profitability of company through ensuring strategic and tactical management decisions and new business development results.
• Assessed business dynamics, realigned policies, and pricing to combat local competition. Generated brand awareness to deliver a process-led sustainable growth in sales volume.
• Collaborated with various support teams in ensuring compliance to project delivery schedules and other SLA parameters across assigned project phases.
• Defined/ implemented strategies for retention/ enhancement of existing market share across the KSA market segment.
• Developed/ implemented policies, systems and procedures for the organization aligned to various federal laws and regulations.
• Collaborated with the senior leadership team in rendering effective administrative support to ensure smooth functioning of day-to-day business operations.
• Facilitated reporting to the partners dealing with finances, growth issues, management issues, and the implementation of business strategies.
Major Projects
1. Microsoft (Jeddah).
2. SAVOLA headquarters (Jeddah).
3. Gulf International Bank (Riyadh).
4. Visa International ( Riyadh , supply of office furniture only )
5. Institute of Business Administration – Men Section (Jeddah).
6. Procter and Gamble Headquarters (Jeddah).
7. Johnson and Johnson Headquarters (Jeddah).
8. Sun Micro Systems ( Riyadh , supply of office furniture only )
9. Hewlett Packard ( Riyadh , supply of furniture only )
10. ALICO Headquarters (Jeddah).
11. Institute of Business Administration – Women Section (Jeddah).
12. KPMG Headquarters (Jeddah).
13. TMI Advertising office refurbishment (Jeddah and Riyadh).
14. ABB Headquarters (Riyadh).
15. The British Council ( Jeddah , supply of office furniture only )
16. Hayat Abdul Latif Jameel Co. Ltd. (Jeddah).
17. Friesland Middle East Headquarters (Jeddah).
18. Mitsubishi Corporation Headquarters (Jeddah).
19. Procter and Gamble – Ladies Section (Jeddah).
20. British Petroleum ( Riyadh , supply of office furniture only )
21. British Council ( Riyadh , supply of office furniture only )
22. Philip Morris (Jeddah).
23. Johnson and Johnson (Riyadh).
24. Greyworldwide (Riyadh and Jeddah).
25. Al Mounis Law Firm (Jeddah).
26. Ericsson/STC (Riyadh).
27. The Eye Consultants Clinic (Jeddah).
28. Riyadh Development Company (Riyadh).
29. Legrand headquarters (Jeddah).
30. Dar Al Handasah (Jeddah and Riyadh).
31. Memac O'gilvy – Jeddah
32. Wyeth Pharmaceuticals (Jeddah).
33. Communication and Information Technology Committee (Jeddah and Al Khobar).
34. SBM (Riyadh and Jeddah).
35. College Of Business Administration (Dahban).
36. Effat College (Jeddah).
37. King Abdul Aziz University Central Library ( Jeddah , supply of furniture only )
38. LG Academy (Jeddah).
39. Umm Al Qora University (Makkah, supply of furniture only).
40. Panda Hypermarkets (Jeddah).
41. Jotun (Jeddah).
42. Jeddah Municipality (Jeddah, supply of furniture only).
43. National Petrochemical Company (Jeddah).
44. Alujain (Jeddah).
45. SAGIA (Riyadh).
46. Savola Real Estate Company – Jeddah
47. Emmar, The Economic City (Jeddah).
48. National Commercial Bank Capital (Jeddah).
49. General Authority Of Civil Aviation (Jeddah).
50. Philips (Jeddah).
51. Mars (Jeddah).
52. PricewaterhouseCoopers (Jeddah, Riyadh and Khobar)
53. PepsiCo head quarters (Jeddah)
54. Pfizer head quarters (Jeddah)
55. Jones Day law firm ( Jeddah and Khobar)
ID and Fit out works Departments Manager, March 1996 – Oct 1999
KPS, Dubai, UAE
Joined “KPS“in Dubai whose main activity was to supply high quality furniture for private and public projects. My main assignment was to establish the interior design and execution of fit out works department which I did successfully and executed, to name a few, the following projects through it:
1. Microsoft (Dubai, Riyadh, and Kuwait).
2. Gillette Regional office (Dubai).
3. Credit Suisse regional office (Dubai, Abu Dhabi).
4. NOKIA regional offices (Jabal Ali, Dubai and Riyadh).
5. TOTAL Sirri (Dubai).
6. ENOC (Dubai).
7. Ericsson headquarters (Dubai, Abu Dhabi).
8. Mercedes Benz headquarters (Dubai).
9. Ford headquarters (Dubai).
10. Autodesk headquarters (Dubai).
11. HSBC headquarters (Dubai).
12. Central Emergency Hospital - Abu Dhabi (supply of furniture only).
13. Wellcare Hospital - Dubai (supply of furniture only).
14. Corniche Peadeatrics Hospital - Abu Dhabi (supply of furniture only).
PREVIOUS ASSIGNMENTS
• Design Architect, WS Atkins, Dubai - UAE (Jan 1994 – Nov 1995)
• Design Architect / 3D Visualizer, FFNS Arkitekter, Vasteras - Sweden (Feb 1991 – Oct 1993)
• Design Architect , Malar Arkitekter, Enkoping , Sweden (Jan 1990 – Dec 1990 )
• Design Architect , Khatib and Alami, Beirut (Oct 1988 – Oct 1990)
QUALIFICATIONS
• B Arch., American University of Beirut
PROFESSIONAL ENHANCEMENT
• Negotiation Skills , Dubai
• PM Skills , Dubai
• B to B Marketing , Dubai
• Furniture Ergonomics and its application , Sweden
• Space Planning for the future , Sweden
• Activity based Offices, Schools and Universities , Sweden
• Acoustics in Public Buildings, Sweden
PERSONAL INFORMATION
• Languages: English, Arabic, Swedish and French
• Nationality: Swedish
• Visa Status: Transferrable Residence Permit in KSA
